Kybun Chiasso
AI PRODUCT AD
CLIENT: KYBUN
YEAR: 2025
ROLE: AI VISUAL CREATOR · MOTION DESIGNER · VIDEO EDITOR
TOOLS: AFTER EFFECTS · CHATGPT · ENVATO AI
A CINEMATIC PRODUCT VISUAL FOR THE CHIASSO BLACK BY KYBUN SWITZERLAND. THE VIDEO PRESENTS A MINIMAL, MONOCHROMATIC LOOK THAT HIGHLIGHTS THE SHOE’S ELEGANT DETAILS, REFLECTIVE SURFACE, AND PREMIUM CRAFTSMANSHIP — BLENDING LUXURY AND COMFORT IN A BLACK-ON-BLACK AESTHETIC.
CAMERA MOVEMENTS
CONCEPT & PROCESS
INSPIRED BY THE DEPTH AND ELEGANCE OF BLACK. THE VISUAL FOCUSES ON LIGHT, SHADOW, AND TEXTURE TO EMPHASIZE THE SHOE’S FORM AND CRAFTSMANSHIP.
CREATIVE DIRECTION
CREATED USING TEXT-TO-IMAGE AND IMAGE-TO-VIDEO AI WITH A SPOTLIGHT SETUP AND CINEMATIC MOTION. COLOR GRADING IN AFTER EFFECTS ADDED CONTRAST AND BALANCE, WHILE TRANSITIONS WERE SYNCHRONIZED TO THE MUSIC FOR A SMOOTH VISUAL FLOW.
RESULT
A MODERN, REFINED PRODUCT VIDEO THAT REPRESENTS KYBUN’S PREMIUM BRAND AESTHETIC — DESIGNED FOR SOCIAL MEDIA AND IN-STORE DISPLAY.
